Tiger Beer Launches Its Chinese New Year Campaign For The Year of The Dog~

Starting the year “full” by stocking up on supplies will symbolize a year filled with good vibes, fortune and prosperity. This is one of the beliefs in Chinese culture that the way we start the year will set the tone for the rest of the year. Heineken Malaysia Berhad offers its loyal consumers a great year that overflows with prosperity and togetherness as Tiger Beer unveiled its Chinese New Year campaign packed full of opportunities to win!

Tiger Beer Launches Its Chinese New Year Campaign For The Year of The Dog ^^

The grand launch event was attended by HEINEKEN Malaysia’s management team, trade partners and members of the media. The event was graced by a stunning lion dance performance to bring out the festive feeling among the guests. While the God of Prosperity engaged with the crowd by giving away Mandarin oranges and fortune cookies, guests had the opportunity to participate in a Yee Sang tossing ceremony, gleefully wishing for a bountiful year ahead that will overflow with prosperity and togetherness. Guests were then treated to a delightful dinner while being entertained by May Mow, a local singer, who invoked their joyful spirits ;)

delightful dinner with joyful spirits~

During this delightful season, consumers who fill their glasses with Tiger Beer and other HEINEKEN Malaysia products at participating coffee shops, food courts and Chinese restaurants, can instantly redeem a pack of limited-edition Tiger Beer playing cards while also having the opportunity to take home prizes such as cash ang-pows worth RM99 or cans of Apple Fox Cider ;)

Exclusive Tiger Beer Mahjong sets are on offer at participating stores too. Consumers can own a set at RM99 only, while stocks last, when they purchase one 24-can pack of Apple Fox Cider and two 24-can packs of any other HEINEKEN Malaysia products. Consumers can also keep an eye on the new packaging for Tiger Beer and Guinness during this festive period, designed to make the Chinese New Year celebrations merrier this year.

On top of that, shoppers at selected Tesco outlets in Peninsular Malaysia who purchase HEINEKEN Malaysia products worth RM200 and above will be able to play a game and win even more prizes. Three consumers will also score themselves an opportunity to sprint around a TESCO store to fill their carts with items that will be paid for by Tiger Beer!

a great year that overflows with prosperity~~ ^^

cheers~ for a year of prosperity!

For more information on Tiger Beer Chinese New Year Campaign 2018 and the abundance of promotions, as well as the dates and locations of outlet events, please visit https://www.facebook.com/TigerBeerMY. *These promotions are only open to non-Muslims who are 21 years old and above

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Apple Fox Cider——All-new New Zealand Inspired Cider Now in Malaysia!

Nothing beats a long cool refreshing real apple cider on a blue-skied sunny day~ Regardless of whether you're a ale, cider, lager or stout person here’s a cider you don't want to miss.. Ladies and gentlemen, cider lovers, may I present to you *drum roll* all the way the land of the long white cloud, the one & only #AppleFoxCider~~~

#WhatTheFox is this?

Introducing the new Apple Fox Cider ^^

Inspired by New Zealand cider makers, Apple Fox uses the best-kept secrets of cider making in creating a distinct, refreshing smooth drinking experience, served over ice. Made from carefully selected good, fresh orchard apples, this all new New Zealand-inspired #applecider offers a crisp refreshing taste, one that not only ripples your senses but also Kick start those joyful spirit to the everyday mundane routines ;) 

The all-new Apple Fox Cider now in Malaysia!

By going into the heart of natural freshness – the orchard –, #AppleFoxCider captures the essence of purity from where the freshest apples are grown. Just like a fox hunting in the orchard, this 4.5% ABV alcoholic cider will steal your heart away with an instant refreshing taste, if you’re one of those seeking a brand that stands for straight-up, instant refreshment with a contemporary and bold edge, look no further as the all-new Apple Fox Cider is now in the game ;)

#WhatTheFox #AppleFoxCider

Available starting from 11^th August 2017 in 320 ml cans and 325 ml bottles Apple Fox Cider now can be found in hypermarkets, supermarkets and convenience stores, also in bars, pubs and restaurants all across Peninsular Malaysia. East Malaysia peeps can enjoy your Apple Fox cider in September. Also, a special introductory price from RM 5.80 per can will be offered for a limited time to celebrate the launch of Apple Fox Cider in Malaysia ;)

For more information on the all-new cider in town follow Apple Fox Facebook Page, Apple Fox Instagram Page or visit their official website. Don’t forget to #WhatTheFox and #AppleFoxCider while enjoying a Fox with your friends! ^^

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